The marketing success of WNC depends partly upon its ability to communicate strategically with many different audiences as a cohesive institution. A graphic identity system visually conveys who is "speaking" throughout many different mediums - advertising, business cards, letterhead, news releases, newsletters, signage, video production, web site, etc.

The college owns its name and logo, insignias, designs and symbols associated with or referring to the college. These symbols may be used without charge by any official unit of the college, for college business.

Manufacturers or service providers who wish to use the college's symbol and/or name must obtain written permission from the Director of Information & Marketing Services.

Official Colors and Type Please use our colors, type and logos when producing your own piece: Official Colors: Reflex Blue and Pantone Gold 123, 4-color reproduction: Pantone Blue 302 Official Web Colors: Blue: #005993 - Gold: #F3CF45 - Gray: #C9C9C9 Official Type Fonts: Barmeno Font Family, Helvetica Font Family, Palatino Font Family, Times Font Family Accent Type Fonts: Freestyle Script and Lucida Handwriting Official Online Type Fonts: Times Font Family, Verdana Font Family (text only), Arial Font Family (heading & sub-heads only)

Western Nevada College Desktop Pattern Please use the following for all public area desktop patterns. If you need other sizes, please contact murphy63@wnc.edu.

• 1024 by 768

Official Western Nevada College Logos
Official WNC logos may be used in WNC-related material only. When used with other symbols keep separated as much as possible. Do not modify these files in any way except to proportionally enlarge or reduce!

WNC Masthead with Campus Names
454x58 72dpi JPG 300dpi TIFF (zipped for faster download
WNC Masthead without Campus Names
600x76 72dpi JPG 300dpi TIFF (zipped for faster download
The Right Choice/WNC The Right Choice
The Right Choice EPS File The Right Choice 300dpi TIFF WNC The Right Choice EPS File WNC The Right Choice 300dpi TIFF
W Logo: The "W" logo must be on the front page or top of your piece with the name of the college, typeset in Helvetica Narrow Bold Italic. The "W" logo may be used in positive or reversed version. Use the official blue color logos whenever possible; may be reproduced in black.
50x50 72dpi GIF 75x75 72dpi GIF 150x150 72dpi GIF 562x562 72dpi GIF 600dpi TIF (For Print)
Wildcat Logo
150x152 72dpi GIF 200x203 72dpi GIF 300dpi TIFF (for print)
Wildcat Logo: Black and White
300dpi TIFF (for print) (Zipped for faster download)