|
Section 1. Public
Information and Promotion
A.
Promotion and public information at Western Nevada Community College
includes all of those planned efforts, actions and other measures which are
used to increase community awareness of the college. These include public
service announcements, news releases, purchased print and broadcast
advertising, photography, speaking engagements by college personnel,
brochures, fliers, catalogs, and in-house produced video and slide/tape
programs.
B. It will be the
responsibility of the college president and each college vice president,
dean, director, or coordinator to identify those activities within their
areas of responsibility which they wish to have promoted.
C. It will be the
responsibility of the director of public information/marketing to produce
and disseminate general college promotional and/or informational material.
This will include working cooperatively with the originator of the concept,
and serving as a liaison between the college and non-college personnel (such
as printers, typesetters, print and broadcast media personnel, vendors and
program organizers).
D. Individual faculty
members and college staff personnel are encouraged to identify college
events and personal accomplishments worthy of promotion. Faculty and staff
should submit an email or telephone request to the director of public
information/marketing.
F. The individual faculty
or staff member is responsible for the accuracy and content of the material
and for obtaining the approval of the dean, coordinator, director, vice
president or president prior to release of the information.
G. News releases and copies
of other promotional and/or public information material will be forwarded to
the director of public information/marketing.
H. The director shall
maintain a file of all such information and shall review the information
with the president on a regular basis.
|